Forecast
JPMorganGOLD$6,300Year-End 2026
Gold bullion bars
Investment-Grade Precious Metals Advisory Services

Protect and Preserve Your Family's Legacy with Tangible Gold and Silver

Personalized allocation strategies to protect your family's future.

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22+

Years Experience

$2B+

Assets Advised

43K+

Clients Served

The Case for Precious Metals

In Dark and Uncertain Times, Tangible Assets Shine

Inflation erodes purchasing power. Currency debasement accelerates. Market volatility intensifies. In this environment, discerning investors are turning to the asset class that has preserved wealth for millennia.

Gold and silver are not speculative instruments — they are the foundation of a sound wealth preservation strategy. At American Standard Gold, we help you understand precisely how precious metals fit within your broader financial architecture.

Inflation Protection

Hedge against currency debasement

Portfolio Insurance

Reduce systemic risk exposure

Wealth Preservation

Store of value across generations

Gold Eagle coins
5,000+

Years of Gold as a Store of Value

Most Popular Products

Trusted by Thousands of Investors

Our most sought-after gold, silver, and platinum products — sourced from authorized mints and LBMA-approved refiners worldwide.

Most Popular
American Gold Eagle
Gold.9167 Fine · 1 oz

American Gold Eagle

The U.S. Mint's flagship gold bullion coin. Iconic Liberty design, backed by the U.S. government for weight and purity.

IRA EligibleRequest Consult
Staff Pick
PAMP Suisse Gold Bar
Gold.9999 Fine · 1 oz

PAMP Suisse Gold Bar

Switzerland's premier refiner. Lady Fortuna design in tamper-evident assay card with unique serial number.

IRA EligibleRequest Consult
Trending
Canadian Gold Maple Leaf
Gold.9999 Fine · 1 oz

Canadian Gold Maple Leaf

Royal Canadian Mint's purest gold coin with micro-engraved security features. Recognized worldwide.

IRA EligibleRequest Consult
Most Popular
American Silver Eagle
Silver.999 Fine · 1 oz

American Silver Eagle

America's most popular silver coin. Walking Liberty design with anti-counterfeiting technology.

IRA EligibleRequest Consult
Best Value
Silver Bars (10 oz)
Silver.999 Fine · 10 oz

Silver Bars (10 oz)

LBMA-approved silver bars from leading refiners. Competitive premiums for serious silver investors.

IRA EligibleRequest Consult
Collector's Choice
American Platinum Eagle
Platinum.9995 Fine · 1 oz

American Platinum Eagle

The only platinum coin backed by the U.S. government. Statue of Liberty obverse with soaring eagle reverse.

IRA EligibleRequest Consult
Our Approach

Advisory, Not Transactional

We are not a retail firm. We are not a subscription service. We are a private advisory firm that builds personalized precious metals portfolios for serious investors.

Personalized Portfolio

Every client receives a bespoke portfolio based on their unique financial situation, risk tolerance, and long-term objectives.

Institutional Expertise

Our team brings decades of experience in precious metals markets, backed by partnerships with NGC, PCGS, and the nation's leading IRA administrators.

Secure & Transparent

Full disclosure on pricing, insured delivery, and secure storage options. No hidden fees, no pressure tactics — just honest guidance.

How It Works

A Deliberate, Three-Step Process

Our advisory process is designed to be thorough, transparent, and entirely focused on your objectives.

01

Complimentary Consultation

A confidential conversation with one of our expert advisors to understand your financial landscape, goals, and concerns. No obligation, no pressure.

02

Portfolio Design

We develop a personalized precious metals portfolio tailored to your risk profile, timeline, and long-term wealth preservation objectives.

03

Secure Acquisition

Execute your strategy with institutional-grade products, fully insured delivery, and secure storage options. White-glove advisory support included.

Free Portfolio Tool

How Much of Your Portfolio Should Be in Precious Metals?

Our allocation calculator analyzes your age, portfolio size, risk tolerance, and investment goals to recommend a personalized precious metals allocation — backed by 22 years of advisory expertise.

Personalized allocation based on your financial profile
Gold, silver, and numismatics breakdown with dollar amounts
Visual portfolio comparison with actionable rationale
Try the Calculator

Sample Allocation Result

Portfolio Size$500,000
Recommended Allocation20% — $100,000
Numismatics (75%)$75,000
Gold Bullion (15%)$15,000
Silver (10%)$10,000

"A growth-oriented allocation for investors anticipating economic instability or inflationary pressure."

Client Testimonials

Trusted by Local, National and International Investors

"American Standard Gold is a fantastic find. Josh's assistance in my investment journey was incredibly helpful."

E

E. Blount

Private Investor

"They're a company that has integrity, they will never just try to make a buck off of you. They have great pricing and truly want to help you with your portfolio."

D

Daniel Whitaker

Verified Client

"The prices are great. The customer service is even better. I've never had a customer service rep go above and beyond like I had with American Standard Gold. Thank you, Sean"

G

George Williams

Verified Client

"American Standard Gold is a wonderful company with some of the best customer service I've ever experienced — answering every question and being sure to call whenever there are changes to my account."

B

Bethany Wood

IRA Client

The ASG Difference

Why Clients From Around The World Choose American Standard Gold?

Not all precious metals firms are created equal. Here's how our advisory model compares to the typical retail firm experience.

DifferentiatorAmerican Standard GoldTypical Retail Firm
Advisory Model
Personalized portfolio based on your financial goals

"Josh's assistance in my investment journey was incredibly helpful." \u2014 E. Blount

Transactional — focused on selling products
Fee Transparency
Full disclosure on every cost before you commit

"They will never just try to make a buck off of you. They have great deals." \u2014 Daniel Whitaker

Hidden markups and undisclosed commissions
Dedicated Advisor
One advisor for the life of your account

"Being sure to call whenever there are changes to my account." \u2014 Bethany Wood

Rotating sales reps with no continuity
IRA Expertise
End-to-end rollover guidance with top custodians
Limited IRA support or outsourced to third parties
Product Selection
Investment-grade metals from LBMA-approved refiners
Mixed quality with high-premium collectibles pushed
Storage & Shipping
Fully insured, IRS-approved depository options
Basic shipping with limited insurance
Consultation Fee
Complimentary — no obligation
Often requires a minimum purchase commitment
Post-Sale Support
White-glove portfolio reviews and market updates

"The customer service is even better. I've never had a rep go above and beyond like this." \u2014 George Williams

Little to no follow-up after the sale

Experience the difference a dedicated precious metals advisory firm can make for your portfolio.

Schedule Your Complimentary Consultation

Are You an Agent, Financial Advisor, Influencer/Creator or Connector Looking to Monetize Your Network with Gold & Silver?

Agent Partner Program

Sell Gold with the Backing of a Trusted Brand

Join a growing network of agents earning competitive commissions with full training, proven sales tools, and dedicated support. No experience required — just ambition.

$0

Startup Cost

$72k

Avg/Mthly Commission

1:1

Support

1,000+

5-Star Reviews

10k+

Active Agents

10 Min

Time to Onboard

Frequently Asked Questions

Common Questions About Precious Metals Investing

Our expert advisors are available to answer any questions you may have. Here are answers to the most common inquiries we receive.

Have More Questions?

Bank vault
Begin Your Journey

Speak with an Expert Advisor Today

Schedule a confidential, no-obligation consultation to discuss how precious metals can strengthen your financial position.